Blogs

brow conditioner from Genuist Beauty

Why is brow conditioning important? Your brows are the foundation of your beauty routine, shaping your face and elevating your makeup look. Dry, unruly brows can throw off your entire appearance—but a daily brow conditioner is the ultimate fix. Hydrate, tame, and strengthen your brows to create a flawless base for styling and ensure your brows and your makeup look polished and cohesive every time.

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A Monday Meant for Monet: A Perennial Epiphany in Giverny
Monet’s garden taught Genuist Beauty's Alyson Hoag a truth she’s known for years as a makeup artist and beauty brand owner—beauty isn’t static, it’s an evolving art form that reflects who we are at each stage of life. Just as Monet's garden blooms season after season, we too have the power to bloom endlessly. Now is the time to claim your light, embrace your evolution, and ask yourself: how will you bloom today?
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