Blogs

This Thursday, October 2, celebrate National Brow Day with Genuist Beauty. Shop genuistbeauty.com for one day only and enjoy 20% off our complete brow collection.

Your brows can make or break your entire look. They shape your face, impact every makeup application, and influence how confident you feel. Discover why daily brow care matters and how Genuist Beauty’s clean, effective products make it simple to keep brows beautiful, defined, and easy to style at any age.

Real women. Real brow struggles. Real solutions. Genuist Beauty asked 93 women—from their 20s to their 80s—what bothered them most about their brows. From thinning and patchiness to wiry texture and products that didn’t deliver, their answers were honest and eye-opening. Here’s what they said—and the clean beauty solutions that finally made a difference.

At some point, our brows just... changed. They thinned, grayed, got patchy, and stopped cooperating. Sound familiar? You’re not alone—and you’re not out of options. After hearing from hundreds of women in our Genuist Beauty community, we discovered a powerful shift: real recovery over cover-up. From brow conditioning rituals to clean, effective tools like Roller Brow and Brow Renewal, here's what’s actually helping real people feel like themselves again—one brow at a time.

Think waxing is best for brow shaping? Still plucking every stray hair? You’re not alone—but these myths might be what’s holding your brows back. At Genuist Beauty, we’re busting the most common brow mistakes and revealing what your brows actually need to thrive. Get expert insight from brow guru Alyson Hoag and discover the real path to full, healthy, balanced brows.